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"Whole Foods Market , the world's leading natural and organic foods supermarket, announced today that it has created the Whole Trade Guarantee, a buying program that brings together a set of strict criteria for products from developing countries to ensure:-- exceptional product quality, -- more money for producers, -- better wages and working conditions for workers, -- sound environmental production practices that promote biodiversity, and -- support of poverty eradication via donating one percent of product sales to the Whole Planet Foundation(TM)."
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