Safeway Looks for a Face

"Safeway introduced a line of organic baby and toddler food earlier this month, joining a growing number of supermarket chains looking to cash in on the organic food craze by offering their own labels. Angie Sheets of San Mateo brought her 15-month-old, Cody, to a photo shoot in Alameda on Tuesday, hoping her son would become the face on Safeway's advertising and promotional campaigns for O Organics."

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