Sunday, July 22, 2007

Filling the Organic Niche

"Farmers farm. Marketers market.

In the case of some Amish and Mennonite farmers in southeast Iowa and the marketing firm Kalona Organics, the twain shall meet to bridge the gap between producers and urban consumers.

Organic food has been the most rapidly growing sector in the food industry for several years, and demand for local foods, organic and otherwise, also is on the rise.

Bill Evans, 46, founded Kalona Organics in 2005 to fill that niche with the milk, eggs and vegetables produced by his farmer-neighbors in southeast Iowa."


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