Sunday, July 29, 2007

"Unproven Benefits" of Organic Food

"SHOPPERS are paying up to three times more for the unproven benefits of organic food, consumer regulator, Choice, says.

More research was required to determine if organic food was nutritionally better, Choice said.

Retailers, however, argue organic food has passed the test of consumers, who pay more for believing it has better taste, no chemical residue and is healthier than non-organic food.

Choice spokesman Christopher Zinn said the regulator supported the development of a domestic standard and enforcement framework for organic goods. "Until this standard is introduced, buying properly certified organic produce should ensure you're getting what you pay for," Mr Zinn said.

Among Choice's value picks for organic food were tomatoes, apples and chickens but organic carrots and eggs did not rate as well."


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