India Gets Into Organic Vegetables

"Ever tasted jaggery made out of sugarcane freshly harvested from a kitchen garden and processed with ladyfinger juice and common building lime? It melts like butter in the mouth.

The product, grown in an organic farm located near Bangalore, is selling faster than hot cakes as India is gradually waking up to the delights of indigenously grown and processed organic food.

Like elsewhere in the world, food models in India are changing to suit health, lifestyle and market needs in a sustainable back-to-basics surge. The refrain is: back to the traditional grower for your daily quota of chemical-free vegetables.

The food model that India is gradually embracing is Western in nature."

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