Sunday, March 16, 2008

OCA Says OASIS Label Can't Be Trusted

"The OASIS standard was spearheaded and created exclusively by conventional industry members like Estee Lauder (owner of Aveda), Loreal and Hain (Jason, Avalon), without any input or comment period from organic consumers, organic farmers or personal care companies who have achieved USDA National Organic Program certification for the majority of their products.

The OASIS standard allows a product to be labeled outright as “Organic” (rather than “Made with Organic Specified Ingredients”) even if it contains hydrogenated and sulfated cleansing ingredients like Sodium Lauryl Sulfate made from conventional agricultural material grown with synthetic fertilizers, herbicides and pesticides, and preserved with synthetic petrochemical preservatives like Ethylhexylglycerin and Phenoxyethanol. [Reference: OASIS Standard section 6.2 and AntiMicrobial List]

Products certified under the OASIS standard must only contain 85% organic content, which means that “organic” water extracts and aloe vera will greenwash conventional synthetic cleansing ingredients and preservatives, since the water content of water/ detergent based personal care products like bodywashes and shampoos represents around 85% of the product. The OASIS standard is not merely useless but deliberately misleading to organic consumers looking for a reliable indicator of true “organic” product integrity in personal care."


Read the article