Good Earth Introduces the Rarest Organic Cotton

"CALGARY, ALBERTA, MEDIA ADVISORY--(Marketwire - April 15, 2008) - Good Earth Coffeehouse and Bakery, a Calgary based chain is pleased to announce that customers can now get a taste of one of the world's rarest coffees.

Beginning April 11, a very small and limited quantity of 100% Organic Telmo Cahuana Bolivian Cup of Excellence® award winning coffee is available for sale in ½ lb. bags of whole beans and by the single cup brewed on order with a French Press. The organic coffee is available at all Good Earth cafes. The organic process involves wet milling, followed by de-pulping and fermenting the coffee for 15 hours and washing with clean water from mountain springs. The coffee is then sun-dried on drying patios and tables. Environmental Care Production is done without the use of chemical pesticides or fertilizers.

"By offering a 100% Organic Cup of Excellence®, Good Earth continues to demonstrate its commitment to make each and every cup of coffee we serve, a great cup of coffee. We are passionate about the quality of our coffee and we are committed to acquiring and sharing coffee knowledge with our customers, said Gerry Docherty, Chief Operating Officer. "Serving a Cup of Excellence® allows us to not only provide our clientele with a world class premium cup of coffee, but also to continue our support of sustainability for the farmers, their farms, their way to make a living, their families, and their communities."

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