Whole Foods Wants to Feed 100

"This past Earth Day Whole Foods Market began its self-imposed national ban of single-use plastic bags. The natural and organic grocer still offers 100 percent recyclable paper grocery bags made with 100 percent recycled fiber content, and sells canvas totes and its 99-cent "A Better Bag," which is made from 80 percent recycled plastic bottles.

But its newest plastic alternative, the FEED 100 reusable shopping bags, have more than the environment in mind. Each $30 bag purchased helps provide 100 nutritious meals to hungry school-age children in Rwanda through the United Nation World Food Program's (WFP) School Feeding Program.

FEED 100 bags are the latest product from FEED Projects, a social initiative to feed the hungry, founded in 2006 by former fashion model Lauren Bush (niece of President George W. Bush) and former World Food Program Communications Officer Ellen Gustafson."

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