"What happens when a cosmetology school dropout named Spirit is unable to open the organic spa of her dreams?
Good things, apparently.
After years of touting the benefits of organic beauty to her circle of friends, Spirit Demerson decided to streamline the often-challenging process of locating high-quality, all-natural cosmetics and skin care products by selling them herself. But though the idea was solid, the funding was not. When the cost of opening an organic spa in New York City proved insurmountable, Demerson remained positive — which seems to be the only option when you’re named Spirit — seamlessly moving to plan B: spiritbeautylounge.com. A “virtual beauty lounge,” the site allows users to purchase safe beauty products while tapping into the growing natural beauty community through Demerson’s frequent blog posts and current updates on the latest concepts and trends."
Read the article