Will A Declining Economy Cause Organic Companies to Suffer?

"According to Nielsen, sales volume of organic and natural products were recently growing at 20 percent a year. But as the economy declines, it seems consumers are bypassing organics, which typically cost twice as much as the conventional stuff, New York Times reports.

For the four-week period that ended Oct. 4, Nielsen Company reported that organic product’s sales volume rose only four percent compared with the same period last year. In addition, a survey of 1,000 consumers conducted by Information Resources earlier this year showed that nearly half of respondents said they were purchasing fewer organic products because they were too expensive."

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