"PR Log (Press Release) – Apr 28, 2010 – The report “Organic Food Market in India 2010” provides an analysis of the organic food industry in India including the huge export market, organised retail enhancing distribution network, government initiatives and increasing health consciousness among consumers. The key challenges identified encompass high prices of organic food, lack of integrated supply chain and difficulties for farmers, certification barriers.
Organic farming is an old concept in India in terms of the extensive farming carried out in the country. The organic food market is worth USD 129.3 mn and shows huge potential for growth in future. The increasing export market coupled with government's support has driven the market. "
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