Friday, May 14, 2010

Organic certifier takes a stand on labelling

"Blind tastings, chances to win organic goods, and free information about organics are just some of what New Zealand’s leading organic certifier BioGro will be dishing up for consumers at the upcoming food show in Wellington, 14-16 May 2010.

“By being a part of the show we’re giving consumers the opportunity to taste and learn why and how organics is better than non-organic food” says BioGro’s CEO, Dr Michelle Glogau.

While an increasing number of people are choosing to buy organic food over non-organic food, there is a still confusion amongst some consumers about what ‘organic’ actually means."