Monday, July 12, 2010

Demand for organic produce creates opportunity for exporters

"Before 2005, Paully Appea-Kubi was a local producer of dried pineapple, mango and papaya for the domestic market. Attending a Fancy Food Show with the Trade Hub in New York, U.S.’s largest speciality food and beverage marketplace revolutionized her business strategy. “I realized that almost everybody was asking for organic products,” said Appea-Kubi, whose company, Ebenut, is based in Accra, Ghana. “So I thought, ‘If I have the opportunity, I will go in for the certification so I will also be able to supply the U.S. market.”"

Read the article