Tuesday, July 3, 2007

InStyle Chooses Rainwater Organics from Nature's Gate

"The recent NACDS Marketplace Conference in Boston, Massachusetts attracted more than 750 buyers, category managers, marketing and merchandising executives from the drug, food, mass, club, value and specialty retailing arenas. The industry’s largest venue for new product introductions also drew a team of six young trend spotters from InStyle Magazine, scoping the floor for the items they covet the most and feel best fit the beauty needs of their peers.

In the highly competitive skin care category, The InStyle Your Look Style Scouts conferred the distinction of “Most Wanted” on the new Rainwater™ Organics Lotions line from Nature’s Gate Organics. Rainwater™ Organics comprises four body lotions that proudly carry the USDA certified organic seal, conferred only on products that are at least 95% certified organic.

“InStyle magazine is a trusted and revered resource for beauty and style-conscious consumers, ” said Paddy Spence, President of Nature’s Gate. “By selecting our Rainwater Organics lotions as their top skin care pick, InStyle is also leading a major trend and helping to effect planet-caring changes in the beauty and personal care industry. We are thrilled to be recognized and supported by such a dynamic voice.”

Read the article