Wednesday, July 18, 2007

Organic So Sweet

"As more consumers become concerned about healthy eating and helping poor overseas farmers, they are increasingly reaching for organic and fair-trade foods.

Shoppers can now add organic and fair-trade sugar to their organic and certified free-trade coffee thanks to Sugar Land-based Wholesome Sweeteners.

The company works with sugar farm cooperatives in Paraguay, Costa Rica, Brazil, Argentina, Malawi and Mauritius.

This year, it is expected to earn $55 million in sales of sugar, molasses, blue agave sweeteners and other products that are organic or fair-trade certified, or both."

Read the article