Organic Still too Expensive for Many in India

"The organic farm production is increasing every year to meet rising export demand, but has found little favour with local consumers as costs continue to be high, officials and retailers said. Organic farming is a set of simple practices without the use of chemicals and ensures healthy food is produced without harming the environment.

“There is great demand from exporters but in India people still do not prefer it because it comes expensive,” HR Jai Ram, who owns Era Organics, a certified retail outlet in Bangalore, said. Organic farming is becoming popular with Indian farmers and certified area under cultivation has risen 40% in 2006/07 from 2.5 million hectares a year earlier. Production in 2005/06 was 0.29 million tonne and is seen rising more than 20% in 2006/07."

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