Manitoba Harvest Introduces New Organic Hemp Protein Powders

"Winnipeg, Manitoba (July 8, 2008) – More people than ever are supplementing their diets with protein powders to maintain optimal nutrition. According to data published in the June 2008 edition of The Natural Foods Merchandiser (www.naturalfoodsmerchandiser.com), sales of Powdered Meal Replacements and Supplements during 2007 grew 15.9% in Naturals Supermarkets and 27.5% in the conventional grocery channel. To meet the growing needs of health-minded consumers, Manitoba Harvest™ Hemp Foods & Oils has launched two new ‘superfood’ protein powders that are convenient, fresh-tasting, and easy to digest.

Manitoba Harvest Organic Dark Chocolate Hemp Protein Powder and Organic Vanilla Hemp Protein Powder provide a boost of Protein, Omega 3 & 6 Essential Fatty Acids (EFAs) and fiber to smoothies and other beverages, and they can be used in a variety of recipes (see below and at www.manitobaharvest.com/recipes). The new powders are offered in 16 oz. jars for a SRP of $19.99. These 2 products are currently exclusive to Whole Foods Market® in the USA and are Whole Trade™ Guarantee certified, guaranteeing that the ingredients are fairly traded. “We’re delighted to have partnered with Manitoba Harvest to launch these great tasting, nutrient rich, Whole Trade guaranteed products,” says Jeremiah McElwee, Senior Whole Body Coordinator for Whole Foods Market. “Hemp protein is a great alternative to soy protein, and vegetable derived proteins are the hottest area of growth in the category right now,” adds McElwee."

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